The BrightTALK Pardot connector communicates with Pardot using the Pardot API. The API is authenticated and authorized using Pardot username, password, and API Key. To acquire your API Key you will need to go to your Pardot Account's Settings or https://pi.pardot.com/account.
We use a web service called "Bulkloader". "Bulkloader" is a web application which facilitates mapping of fields and sync data between BrightTALK and Pardot. This application enables you to create and configure data mapping relationships as well as schedule data synchronization jobs.
This flowchart explains the basic steps for setting up the connector. For step-by-step setup instructions, please follow the Pardot User Guide.
If you have any questions about this process, please contact email@example.com.