BrightTALK Connector for Marketo - Choose the Fields to Sync

Previous Step: Authenticate BrightTALK with your Marketo instance

To receive leads from BrightTALK, you will need to define the fields that should be mapped to corresponding fields in Marketo.  BrightTALK has pre-mapped the standard system fields that are recommended to be synced, including First Name, Last Name, Email, Job Title, etc.

Important: The BrightTALK connector requires you map the following 3 BrightTALK fields

There are over 50 additional fields available to be included in your sync. For all available BrightTALK fields, see here.

*Remember* Make sure to map your fields to corresponding fields in Marketo of the appropriate data type.

Next Step: Choose the schedule for your data sync