How does syndication work?

Syndication allows a channel owner to create a webinar in one channel and then duplicate it in to one or more other channels. The channel that is creating the webinar is referred to as the "originating" channel. While the webinar is available for registration as well as live and on-demand viewing in the receiving channels, the content can only be created in the originating channel. If the originating channel owner decides to unpublish the content or cancel the webinar, the webinar will be removed from the other channels as well.

If you are the channel owner/manager of multiple channels then syndication can be carried out self-service via the 'Syndicate into this channel' option under 'Add content'.


Both channel owners need to approve the syndication for it to be public in the receiving channel. If someone owns both channels, they do not have to go through this approval process or wait for confirmation.

A channel owner can not self-syndicate content that they do not own. To achieve this, you must send a syndication request to syndication_request@brighttalk.com.

Have more questions? Submit a request

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